Product Marketing and Pricing Manager (80-100%)

  • Date de publication :

    22 juin 2024
  • Taux d'activité :

    80 – 100%
  • Type de contrat :

    Durée indéterminée
  • Lieu de travail :

    Haag

Product Marketing and Pricing Manager (80-100%)

VAT Vakuumventile AG


To lead our efforts in optimizing product marketing strategies and pricing models our global Semiconductor Solution Group is looking for:

Product Marketing and Pricing Manager (80-100%)

As the Product Marketing and Pricing Manager, you will be a key driver in shaping the success of our products in the market. You will be responsible for developing and executing comprehensive product marketing strategies, fine-tuning pricing models, and leading a cross-functional team to drive revenue growth and market dominance.

YOUR CHALLENGES:

Product Marketing:

  • Develop and implement holistic product marketing strategies that encompass product positioning, messaging, and go-to-market plans. Drive product awareness, adoption, and customer loyalty.

  • Conduct in-depth market research to identify trends, customer needs, and competitive insights.

  • Collaborate closely with sales and product management teams to equip them with the necessary tools and resources for successful product selling.

Pricing Strategy:

  • Design and execute effective value-based pricing strategies to optimize revenue and profitability.

  • Continuously analyze competitive pricing landscapes to ensure our products are competitively positioned.

  • Monitor market dynamics and respond with agile pricing adjustments to maintain our market share.

  • Implement advanced pricing optimization techniques to capture maximum value from our product offerings.

  • Work in tandem with sales and finance teams to ensure pricing strategies align with corporate objectives.

Cross-Functional Collaboration:

  • Collaborate closely with cross-functional teams, including product development, sales, and finance, to align pricing and marketing strategies with overall business goals.

  • Play a key role in the development of standardized contract templates to streamline the sales process and enhance customer experience.

  • Educate and train other departments on product messaging and pricing strategies.

YOUR COMPETENCIES

  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.

  • Proven experience in product marketing, pricing strategy, or related roles within the semiconductor sector.

  • Strong analytical skills with the ability to analyze market data, pricing models, and financial data.

  • Exceptional leadership and matrix team management abilities.

  • Excellent communication and presentation skills.

  • Proficiency in market research tools and marketing automation software is advantageous.