Performance Marketing Manager, 80-100% (w/m/d)

If you are looking for the steepest possible learning curve, biggest impact and a demanding environment, read on.

We at Propportunity are a spin-off from Crowdhouse's technology department with 25 employees. Together, we have built the most successful real estate platform for the purchase and sale of co-investment real estate properties in Switzerland (CHF 2 billion in real estate transactions).

Our mission is to make international direct real estate investments easy and by doing so enabling individual investors to invest like the large investors of this world invest.

In order to achieve this we have built a franchise system that we offer to franchise partners across DACH, Europe and eventually globally. The business model (franchising) as well as the step to move abroad make this a unique and entrepreneurial venture within an established company that has the means to make an impact, and the people to learn from. Ambitious individuals will find it hard to identify a similar setup elsewhere.

Come and join a young product and technology company that aims to deliver real value to its users and provides a seamless experience. 

Job Summary 

Our start-up is revolutionizing the real estate market by providing an innovative real estate platform designed specifically for franchisees. Our platform enables real estate companies to streamline their transactions, optimize the sales process and provide customers with a first-class digital experience. We are growing rapidly and are looking for a dynamic Performance Marketing Manager to help us acquire new franchise partners and establish our platform in the market.

Your impact

• Develop and Execute Performance Marketing Strategies

  • Plan, implement, and optimize SEA (Google Ads, Microsoft Advertising) and SEO campaigns to drive traffic and conversions from the ground up.

• Analyze and Optimize Campaign Performance

  • Monitor and set up key metrics using tools like GA4 and Google Tag Manager, and make data-driven decisions to improve performance and ROI while factoring in feedback from the market.

• Collaborate with Cross-Functional Teams

  • Work closely with content, design, and product teams to align campaign messaging and creative with business goals. Support broader marketing initiatives as needed.

• Support Franchise Partners

  • Provide performance marketing support and guidance to franchise partners, ensuring consistency and success in local campaigns.

• Communicate Insights to Stakeholders

  • Present performance reports and actionable insights to stakeholders in a clear and impactful way backed by solid reporting which has to be built up.

Your qualifications

• Degree in marketing, business administration or a comparable qualification

• 3-5  years of experience in Performance Marketing, (Experience in the Real Estate industry is a plus)

• Strong knowledge of digital marketing in particular SEA and SEO

• Experience using Google Ads and Microsoft Advertising

• Ability to analyse performance data, take decisions based on data and communicate it clearly to stakeholders

• Proficiency with analytics tools such as GA4 and Google Tag Manager (Experience with Segment is a plus)

• Creativity and strong communication skills in german and english, both verbal and written

• High level of initiative, flexibility and ability to work in a dynamic start-up environment

• Experience in support of franchise partners an advantage

Our offer to you

• Centrally located, modern workplace in Zurich

• Inviting and functional infrastructure (free in-house gym, in-house Crowdhouse café and bar, latest Apple hardware for personal use)

• Daily free lunch

• Fast decision-making and communication channels thanks to our flat hierarchy

• Individual training and career opportunities

• Favorable offers for investment properties and rental apartments owned by Crowdhouse