Product Marketing Manager (f/m/d)

Auf einen Blick

Veröffentlicht:12 Dezember 2024
Pensum:100%
Vertragsart:Festanstellung
Arbeitsort:Heinrich-Wild-Strasse 201, 9435 Heerbrugg

We are looking for an experienced technology product marketer ready to help drive growth of the Leica BLK portfolio. The ideal candidate will both thrive as an individual contributor and work seamlessly together with our product management team and sales organisation. You will be responsible for key aspects of your portfolio's product marketing strategy, including crafting persona-based messaging, developing sales and marketing materials, driving product launch strategies, and executing digital marketing campaigns.

This appeals to you

Develop and execute marketing strategy to drive revenue generation and customer engagement for your portfolio

Collaborate closely with global product, sales, and marketing teams to ensure alignment to run successful product launches and product lifecycle campaigns

Create impactful product messaging and positioning

Conduct market research to identify customer needs and competitive landscape

Collaborate with internal and external teams to create content for marketing touchpoints throughout the customer and product lifecycle

Analyse campaign performance to improve your campaigns

Use your technical and customer understanding to translate complex product information into clear, customer-focused language

This is you

5+ years of professional marketing experience.

Proven experience in B2B technology product marketing, preferably with software or SaaS

Excellent communication skills in English, other languages are a plus

Strong analytical skills and attention to detail

Proven experience as a marketer working closely with sales teams and an understanding of B2B sales dynamics

You will thrive in this role if you

Get excited about technology and data - in the products in your portfolio but also as part of your daily job as a marketer

Enjoy working in a global environment and get excited about making a worldwide impact with your campaigns.

Are a self-starter, problem-solver, and have strategic prioritisation skills

We offer you

Opportunity to work with a talented and passionate global team

Career growth and development opportunities

A dynamic and inclusive work environment

About Us

Hexagon is a leading provider of digital reality solutions and employs more than 24,000 people in 50 countries. You will be part of a strong, experienced, inspiring and motivated team of experts driving the future of Hexagon. You will use and develop your skills in our highly innovative and diverse environment.

Flexible working models allow you to ideally combine work and private interests.