Real Estate Marketing Manager (w/m/d)
Andermatt Swiss Alps
Key information
- Publication date:03 February 2025
- Workload:100%
- Contract type:Unlimited employment
- Language:English (Fluent), German (Intermediate)
- Place of work:Bahnhofplatz 3, 6490 Andermatt & Homeoffice
Job start: immediately or by agreement
We are seeking a dynamic and experienced Real Estate Marketing Manager to lead the marketing initiatives for our exclusive real estate portfolio. This role requires a strategic thinker with a strong creative edge, capable of managing the end-to-end marketing of individual real estate projects, from conceptual branding to data-driven promotion.
Your contribution to our success
Andermatt Swiss Alps AG, based in Andermatt, plans, builds and develops the year-round destination of Andermatt with aparment buildings, hotels and villas in Andermatt Reuss. The Andermatt Swiss Alps Group also owns The Chedi Andermatt and Radisson Blu Reussen hotels, an 18-hole, par 72 championship golf course and the Andermatt Concert Hall. There is a close partnership with Andermatt-Sedrun Sport AG and its majority shareholder Vail Resorts, Inc.
Still have questions?
We are happy to answer them via phone.
We are seeking a dynamic and experienced Real Estate Marketing Manager to lead the marketing initiatives for our exclusive real estate portfolio. This role requires a strategic thinker with a strong creative edge, capable of managing the end-to-end marketing of individual real estate projects, from conceptual branding to data-driven promotion.
Your contribution to our success
- Project Branding and Positioning: Develop and implement unique branding strategies for individual real estate projects, ensuring alignment with the Andermatt Swiss Alps identity and target market
- Visual Asset Creation: Oversee the production of high-quality visuals, including photography, videos, renderings, and other marketing assets, to showcase properties effectively across all channels
- Marketing Collateral Design: Create compelling marketing materials, such as brochures, presentations, and digital content, to support sales efforts and enhance customer engagement
- Promotional Campaigns: Plan and execute multi-channel marketing campaigns, including print, digital, and event-based strategies, to drive interest and generate leads
- Data Analytics and Reporting: Monitor campaign performance and market trends using data analytics tools, providing actionable insights to optimize strategies and achieve KPIs
- CRM Management: Maintain and leverage the CRM system to nurture leads, track customer interactions, and enhance the overall sales funnel
- Stakeholder Collaboration: Work closely with internal teams, including sales, design, and construction, as well as external agencies and vendors, to ensure seamless execution of marketing initiatives.
- Market Research: Stay informed about real estate market trends, competitor activity, and customer preferences to refine marketing strategies and maintain a competitive edge
- Bachelor's degree in Marketing, Communications, Business, or a related field
- Proven experience in marketing, preferably within the real estate, luxury, or hospitality sectors (Minimum of 3 years in a marketing Manager Role)
- Strong understanding of branding, visual storytelling, and multi-channel marketing
- Proficiency in CRM platforms and data analytics tools
- Exceptional project management and organizational skills, with the ability to handle multiple priorities in a fast-paced environment
- Creative mindset with excellent communication and interpersonal skills
- Excellent English; good knowledge of German is a great advantage
- Work location: At least 3 days per week in Andermatt; homeoffice possible on the remaining days
- A team of passionate doers
- Generous support in further training
- Combination of leisure and work
- Modern working time model
- Flat hierarchy with fast decision-making processes
- Numerous discounts and special offers
Andermatt Swiss Alps AG, based in Andermatt, plans, builds and develops the year-round destination of Andermatt with aparment buildings, hotels and villas in Andermatt Reuss. The Andermatt Swiss Alps Group also owns The Chedi Andermatt and Radisson Blu Reussen hotels, an 18-hole, par 72 championship golf course and the Andermatt Concert Hall. There is a close partnership with Andermatt-Sedrun Sport AG and its majority shareholder Vail Resorts, Inc.
Still have questions?
We are happy to answer them via phone.
Contact
Andermatt Swiss Alps