Special Projects Brand & Product Specialist

JOB NUMBER: JB04596

VACANCY NUMBER: ADV05726

SHARE: https://www.careers.msccruises.com/vacancy/ADV05726/special-projects-brand-amp-product-specialist-geneva

ORGANIZATION: MSC Cruises S.A.

BUSINESS AREA: Office

LINE MANAGER: Head of Brand and Product Marketing

MSC Cruises is seeking a highly motivated and detail-oriented Special Projects Brand & Product Specialist to join our dynamic Marketing team. In this role, you will play a pivotal part in coordinating cross-departmental brand and product assets, driving special projects that align with our strategic goals and managing sustainability communications to consumers. This is an exciting opportunity for a proactive professional passionate about branding, digital assets creation and sustainability in a fast-paced, global environment.

Special projects

• Support the Brand, Product, and New Builds/Fleet teams with asset creation across various channels to ensure consistency and engagement

• Support video and photoshoots, coordinating with multiple teams to ensure seamless execution and cost efficiency

• Lead the migration of assets to a new DAM system, including reviewing and organizing over 4,000 images and materials

• Ensure the integration of diversity, inclusion, and wellbeing guidelines in the marketing assets creation

• Oversee brand customization and assets creation for various company projects (as terminals, new offices, etc…)

Sustainability communications

• Collaborate with internal teams to create marketing assets and claims that align with sustainability objectives and corporate messaging

• Conduct periodic reviews of marketing materials to ensure compliance and relevance

• Support annual campaigns and ad hoc activations centered around sustainability themes

• Represent the Marketing department in committees, webinars and cross-functional meetings related to sustainability

Education:

• Bachelor’s degree in Marketing, Communications, Business Administration or a related field

• 3+ years in marketing, branding or project management roles is required

Skills:

• Strong analytical skills, time management, problem-solving abilities and team-working skills

• Excellent communication and cross-functional collaboration abilities

• Detail-oriented with a talent for optimising processes and managing large datasets

• Ability to manage multiple priorities and stakeholders, coordinating complex tasks efficiently

• Entrepreneurial mindset: proactive, independent and reliable

• Good knowledge and proven skills in digital marketing creation tools

• Fluent in English; proficiency in any other EU language is considered an advantage

• Proficiency in MS Office tools (Excel, PowerPoint, Word, Outlook)

Personal qualities:

• Adaptable, proactive and solution-oriented

• Passion for sustainability

• Passion for brand storytelling and creativity in developing compelling brand narratives

• A keen eye for aesthetics and the ability to ensure brand consistency across all marketing materials

• Enthusiasm for the cruise industry and a desire to contribute to creating unforgettable experiences for our Guests

EU Passport or right to work in Switzerland

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