Product Marketing and Pricing Manager (80-100%)
Key information
Publication date:
13 June 2024Workload:
80 – 100%Contract type:
Unlimited employment-
Place of work:
Haag
VAT Vakuumventile AG
To lead our efforts in optimizing product marketing strategies and pricing models our global Semiconductor Solution Group is looking for:
Product Marketing and Pricing Manager (80-100%)
As the Product Marketing and Pricing Manager, you will be a key driver in shaping the success of our products in the market. You will be responsible for developing and executing comprehensive product marketing strategies, fine-tuning pricing models, and leading a cross-functional team to drive revenue growth and market dominance.
YOUR CHALLENGES:
Product Marketing:
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Develop and implement holistic product marketing strategies that encompass product positioning, messaging, and go-to-market plans. Drive product awareness, adoption, and customer loyalty.
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Conduct in-depth market research to identify trends, customer needs, and competitive insights.
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Collaborate closely with sales and product management teams to equip them with the necessary tools and resources for successful product selling.
Pricing Strategy:
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Design and execute effective value-based pricing strategies to optimize revenue and profitability.
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Continuously analyze competitive pricing landscapes to ensure our products are competitively positioned.
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Monitor market dynamics and respond with agile pricing adjustments to maintain our market share.
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Implement advanced pricing optimization techniques to capture maximum value from our product offerings.
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Work in tandem with sales and finance teams to ensure pricing strategies align with corporate objectives.
Cross-Functional Collaboration:
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Collaborate closely with cross-functional teams, including product development, sales, and finance, to align pricing and marketing strategies with overall business goals.
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Play a key role in the development of standardized contract templates to streamline the sales process and enhance customer experience.
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Educate and train other departments on product messaging and pricing strategies.
YOUR COMPETENCIES
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Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
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Proven experience in product marketing, pricing strategy, or related roles within the semiconductor sector.
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Strong analytical skills with the ability to analyze market data, pricing models, and financial data.
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Exceptional leadership and matrix team management abilities.
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Excellent communication and presentation skills.
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Proficiency in market research tools and marketing automation software is advantageous.