Digital Marketing Manager / Performance Manager (German required)

Zur Unterstützung unseres wachsenden Team, suchen wir nach einem/einer motivierten und engagiertem Account- und Performance-Manager(in).

Du bist fokussiert, das Online-Marketing für unsere Kunden, meist innovative Unternehmen und Startups, voranzutreiben.

Deine Aufgabe besteht nicht nur in der Ausführung, sondern auch darin kreativ Lösungen zu finden und neue Möglichkeiten zu identifizieren, Kunden zu gewinnen, diese zu aktivieren und sicherzustellen, dass sie Kunden bleiben.

Du wirst unsere Kunden und alle Aspekte unseres Geschäfts schnell kennenlernen, daher solltest du eine schnelle Auffassungsgabe haben, digital versiert sein, hervorragende Kommunikationsfähigkeiten mitbringen und keine Angst davor haben anzupacken.

Wenn du dich in diesen Punkten wiedererkennst möchten wir unbedingt von dir hören!

what. AG ist eine der führenden digitalen Beratungen mit Hauptsitz in Zürich, Schweiz.

Mit unserem globalen Team bauen wir digitale Produkte, erstellen moderne Websites und verhelfen unseren Kunden zu Wachstum. Diese reichen von Startups bis hin zu globalen Unternehmen.

Unser motiviertes, talentiertes und internationales Team setzt sich aus über 50 Spezialisten zusammen und wächst ständig.

Unsere primäre Unternehmenssprache ist Englisch, daher sind die nachfolgenden Passagen nicht übersetzt und wir erwarten eine Bewerbung in englischer Sprache.

Responsibilities:

• Plan, develop and implement growth marketing concepts, strategies and campaigns for startups and established brands

• Manage client accounts according to client offers, including raising tasks, client calls, providing updates and being the first point of contact for clients

• Drive campaign performance by understanding business goals, monitoring and steering performance of campaigns to reach these goals

• Manage a team of specialists to help with tasks, ensuring tasks are completed in line with client expectations, quality, deadlines and budget

• Work with a range of channels to implement campaigns, including SEO, Google and social ads, email marketing, automation, content marketing, influencers, PR and more

• Use data to review and analyse client performance, identifying opportunities and improvement areas to help grow clients and allow them to reach their goals

• Aim to achieve profitability of projects - balancing profitability and client happiness, and ensuring efficient use of internal resources

• Follow internal account management procedures, including budget controlling, invoicing and billing

• Drive contract renewal to ensure continuity between projects and continue to new client acquisition

• Strong fundamental account management skills

• Ability to derive insights, explain technical concepts

• Ability to pitch ideas and proposals

• Passion for technology and digital business with an entrepreneurial spirit

• Deep knowledge of at least 1 marketing channel (SEO, Google Ads, social ads, influencers, email, PR, content, Google Analytics) and social media platforms

• Ability to work with data and analytics

• Efficient approach to project work, with good logic and ability to work with spreadsheets

• Great problem solver and an ambitious mindset

• Bachelor’s Degree, preferably some work experience in digital marketing, data analytics or media

• Ability to constantly acquire new and relevant skills to maintain the competitive edge

• Language skills: Fluent business German (C2 or higher), English (fluent), all additional languages are a plus

How is it to work with us:

At what. we believe that work should be fun and something you want to do and not something you have to do. We help that along with the following:

• Excellent office location in Seefeld in Zürich, if you work in Switzerland.

• You take control of your availability - Need to take care of something in the morning and want to catch up later? No problem. We are results-oriented, we don’t micromanage.

• Flat hierarchy - Get decisions fast when you need them.

• You have a large amount of responsibility in your department. Do you want to change something? See possibilities to improve how we do things or what we do? The only thing needed is to speak up and we will discuss.

• Multicultural and multidisciplinary team with a focus on improving and learning. We want you to learn and grow which is why you will have access to individual training and guidance.

• If you work remotely, the opportunity to visit the team in Switzerland - we cover the costs

• 25 days holiday allowance for full-time employees, and public holidays off too

• Fair compensation, with the possibility of joining our profit participation scheme

• Opportunities to visit clients on-site in Switzerland

• Weekly remote pilates classes for all

Information for recruitment agencies: we only accept direct applications from candidates for this position and will not consider applications from agencies.

Please send your CV with a cover note and a 1-2 intro video in German (we find Loom or YouTube work best). Please add the link to your intro video in your cover note. Explain what attracted you to the role and why we should hire you.

Here is a short message from our co-founder regarding the intro video.

Please note that only applications with a cover note and an intro video will be considered.