Manager, Global Strategic Marketing
Publication date:
20 September 2024Workload:
100%Contract type:
Unlimited employment- Place of work:Johnson
Johnson & Johnson MedTech, a member of the J&J Family of Companies, is currently recruiting for a Manager, Global Strategic Marketing to be based in Raritan, NJ.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
The Manager, Global Strategic Marketing, will be responsible for crafting and implementing business growth strategies and key commercialization tactics for the $1.5 billion Synthetic Absorbable Sutures (SAS) portfolio and the J&J MedTech wound closure and healing digital strategy. This role supports commercial opportunities to advance brand growth, ensuring regional alignment with the strategy and execution of SAS business plans, and engagement in brand pipeline innovation.
Key Responsibilities:
- Develop and implement platform segmentation, positioning, pricing strategies, evidence generation & claims, regional launch execution, VOC & insights to inform brand strategy and pipeline development, life cycle management, and business development strategies.
- Engage with customers and KOLs to identify key insights and customer needs that inform brand development, commercial strategy, and pipeline development.
- Support the commercial SAS portfolio strategy in partnership with Regional Marketing & Sales and key cross-functional partners (Professional Education, Commercial Education, Communications, etc.), and develop/disseminate key supporting collateral to drive brand strategy and growth.
- Partner with R&D, Medical Affairs, Regulatory, Sales, Regional Marketing, Finance, and key customers to craft and accelerate the brand strategy, identify unmet needs, evaluate options, and provide direction for global growth opportunities.
- Achieve financial targets within specified budgets and timeframes.
- Ensure compliance with all relevant country and regional requirements, company regulations, policies, and procedures.
Contact
Synthes GmbH