PR & Brand Comms Intern - Timberland - Internship Program

Be a dreamer, make the difference! Join #VFInternship in our EMEA HQ in Stabio, Switzerland as PR (Public Relation) & Brand Comms Intern for Timberland.
 

VF EMEA Internship Program is a 12 month journey aim to develop and boost future talents on their early career path. As we are in the business of unleashing human potential, driven by the ideas, energy, and commitment of our people, you can expect a dedicated and structured learning path and hands-on experience.
 

ABOUT VF

VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans®, The North Face®, Timberland® and Dickies®. Our purpose unites us and leads us to pursue our goals, together. This is our calling.

KEY INFORMATION

• Start date: April 1st 2025.
• For the first 6 months your salary will be 1600chf/month, while for the following 6 months it is 1900chf/month.
• We cannot grant that internship will lead you to the permanent position, but thanks to the effective training ~70% of interns are staying in the company after the internship period!

Eligibility Requirements (must have):

• You have a student status in April 2025 OR graduated in or after February-March 2025
• You have an EU or EEA (European Economic Area) valid passport.
   

YOUR INTERNSHIP ROLE

We are looking for a PR & Brand Comms Intern to join TIMBERLAND within VF EMEA Internship Program.

The PR & Brand Comms Intern will support Press Relations (PR) & Brand Communications in:

• Daily interaction and exchange with countries Marketing Manager, agencies, Timberland & VF internal functions and global team.
• Support in defining structured EMEA seasonal PR roll out plans for the key markets managed by EMEA HQ
• Support in PR activities managed by EMEA HQ (Media partnership, event management, editors’ seedings, activations)
• Manage and deliver Global Press material to markets and wider Timberland team (press releases and Press Relations assets in files)
• Develop press material (copywriting and proofing, distribution, ...)
• Create several reports and presentations on various product launches and initiatives.
• Calendar management: working with all internal and agencies: keep track of our key global/EMEA/ markets dates in the Press Relation calendar 
• Attend and record notes at the PR team meetings and work cross-functionally to support PR team
• Built and maintain PR processes in Europe (product order management)
• Maintain and update EMEA master media lists and seeding lists.
• Reporting: performance and KPIs monitoring and deliveries of campaign/ monthly / quarterly reports
• Respond to media requests for samples, information and press releases in a timely manner.
• Work closely with Internal team to create synergies and increase visibility for Timberland (newsletter/ media alert/ …)
• Build and maintain knowledge of competitive PR: Monitor competitor activities and share as required.

HOW WILL YOU MAKE A DIFFERENCE

Skills that will make you succeed:

• You are fluent in English with excellent verbal and written communication skills
• You have an understanding of digital platforms and how they work or demonstrate to be able to quickly learn.
• Interest in creating web content, product listings and platform sections (i.e. homepages, landing pages..)
• You have curious mindset with passion for working with people
• You are eager to learn and face up new challenges
• You show initiative and strong drive to achieve yours and your team goals
• First experience such as other internships, extracurricular activities, is considered as a plus

WHAT’S IN IT FOR YOU

• Tailored 12-month development path.
• An inclusive environment where people of diverse backgrounds, lifestyles and nationalities love working together.
• A supportive feedback-based culture where respect and integrity guide us in what we do.
• Access to the gym and subsidized canteen in the office.
• Up to 50% discounts on our brands.
• Shuttle bus to the office or discount to public transport (dependent on your location).
   

ARE YOU IN? Apply now – early application increases your chances!