SEO Specialist
Auf einen Blick
- Veröffentlicht:12 November 2024
- Pensum:30 – 50%
- Vertrag:Praktikum
- Sprache:Deutsch (Fortgeschritten), Englisch (Fliessend), Französisch (Fliessend)
- Arbeitsort:Avenue de Rumine 13, 1005 Lausanne
Type: Remote, part-time
Contract: 6 months
About us
Allcook Kitchen ( allcook.ch ) is a Swiss premium food delivery e-commerce with a reputation for delicious and healthy international cuisine. Our strength is high quality and customer loyalty; when our customers come, they stay for at least 4 times longer than the average on the market.
Our weakness is SEO; we lose almost to every important competitor in the Swiss market. For example, our sales are seven times higher than the sales of the competitor, which has three times higher organic traffic.
We want to change that and hire a Content Management Specialist for our multilingual culinary website.
About the job
- You can work on an international innovative project with a great growth perspective.
- You will work with experienced e-commerce professionals and gain significant experience in SEO on 3 language businesses.
- Your main objective will be implementing the content strategy to triple organic traffic on allcook.ch.
Main tasks:
- Implementing content tasks taking into account business background
- Do internet research using competition research and Google keywords
- Create a plan for page creation based on the SEO strategy. Active input in the content plan
- Create pages, image library, and meta descriptions according to SEO strategy
Requirements:
- 1+ years of experience as an SEO/ Website content management
- English and French language professional or native knowledge
- German a BIG plus
- Higher education in Marketing is a plus
- Advanced user computer skills
You will work with:
- Google Keywords Finder
- WordPress CMS (Website Content Management System)
- ChatGPT, DeepL
- Any graphic redactor basic knowledge (Photoshop or Canva)
- Use of VPN to do research as a Swiss resident
Qualities and interests
- Attention to detail
- Correct grammar is everything
- Gourmand, a genuine interest in cuisine, world culinary cultures, healthy nutrition
- Ability to put yourself in a customer's shoes to create relevant content with a low bounce rate
- An accurate and systematic approach to work along with creativity
Main stages of selection:
- Recruiter interview
- Deep/Technical interview with the hiring manager
- Creative task
Kontakt
Allcook SA